Inspirations from Design Indaba 2013

Here follows a brief and paraphrased selection of pearls from this year’s Indaba:

Alexander Chen (Google): What is the sound of a scribble? (the question which eventually led to the hugely popular Les Paul ‘pluckable’ and recordable Google guitar logo)

Masashi Kawamura (Party – creative lab): If you use the same tools as everyone else, your stuff will look the same as everything else. We can create our own tools.

Alex Atala (chef, Brazil): The best way to be global is to be local. Put all your preconceptions aside. Sometimes the same smell/flavour can be delicious or disgusting, e.g. meat browning and a body being incinerated or dirty sneakers and cheese. We throw away lots of food. Don’t use 10 chicken wings, use an entire animal. This is respect. It’s time to review our relation with ingredients.

Asif Khan (architect): What is the simplest form of architecture? A roof, a cloud. Bubblebath could be architecture: combined with hydrogen gas, it can make clouds.

Christoph Niemann: Pursuing dead ends is creative life-ensurance.